Looking to take your LinkedIn company page to the next level? Boosting your organic content is an easy way to reach new audiences on LinkedIn by amplifying your top-performing posts. What is an organic social post? An organic social post is any social media post without a paid promotion. Organic social posts are displayed on your […]
I posted a poll on Twitter asking what type of content my followers are most likely to consume on Instagram Live. One answer that I didn’t anticipate was “None. It’s never captioned.” Whether you’re producing a video, posting an article or blog on your website, or uploading a photo to social media, it is important […]
While it may be a challenging time to find a job, it is a great time to pick up some new skills to add to your resume. It is up to you to take ownership of your professional development. Over the next several weeks, I’ll be sharing tips to help you to build your own […]
I’ve been working remotely for 6 years now. In that time, I have learned a lot about how to maintain motivation throughout the day in order to get my work done and leave space for the things I love to do outside of work. Whether or not you can actually form a new habit in […]
I have always been an extremely goal oriented person. Part of this is definitely due to how success is celebrated in our culture, where productivity and “busyness” are virtues. Part of it is just how I’m wired. For those of you familiar with the Enneagram test, I’m a type 3 (known as the achiever). I’ve […]
Fact: Working remotely is on the rise. With today’s technologies, there are many types of work that can be executed successfully outside of a specific place. There are many benefits to remote work for both employees and employers, including increased productivity and flexibility, as well as the ability to hire top talent regardless of geographic […]
I’ve recently had several folks reach out to me asking for tips to learn digital marketing. One thing that really impresses me when I read resumes or interview is when people take advantage of all of the free resources online. You can get Google Ads and Analytics certified, volunteer at marketing conferences like Social Media […]
GIFs are easy for your audience to consume and provide an opportunity for you to share more information with viewers than a static image can. You can use them to show movement (like a rocket launch), share a demo, provide a teaser to a longer video, or simply to entertain viewers. Follow the steps below […]
NASA Social is a program to provide opportunities for NASA’s social media followers to learn and share information about NASA’s missions, people, and programs. As those of you who follow me on social media already know, I was one of 50 social media pros that were invited to attend the SpaceX Falcon 9 launch of […]
Want to up-level your LinkedIn profile? LinkedIn is a great place to showcase your thought leadership and build your professional network. Also, your profile is one of the first places recruiters go when evaluating you for an open role. When is the last time you updated your LinkedIn profile? Here are some tips to help […]